HiTerra
A dark-mode platform site for HiTerra's field-to-harvest agritech product, explaining four connected modules at a glance.
HiTerra turns soil samples and field data into decisions a farm team can actually act on, across Malaysia and Indonesia. The challenge wasn't proving the tech worked — it was explaining four connected products to three completely different audiences without burying anyone in jargon. We built a dark, data-forward site that splits the homepage into explicit paths for farmers, estates, and partners, with live dashboard mockups doing the convincing instead of another feature list.
The challenge
Explain four connected products to three different audiences — farmers, estates, partners — without burying anyone in jargon.
The stack
The solution
We split the homepage into three explicit paths, each with its own CTA, and used live dashboard mockups instead of another feature list.
Visit the live siteWant to see your business here? Get a free demo →